mbanu wrote: ↑Mon Mar 21, 2022 12:53 pmTea-ads that inherit something from previous ads are interesting in their own way.mbanu wrote: ↑Wed Feb 16, 2022 9:15 pmA 1950s American-targeted one from Canada's Salada Tea:
This one is a little interesting because the ending slogan, "America's 'Quality' Tea", seems likely from an older ad campaign idea. Maybe not obvious, but by the way the announcer pronounced "quality" at the end, he was likely using the term in the 1920s Emily Post type of definition, where quality was a euphemism for high social class, a bit out of place with the rest of the ad. For a social-class based ad, one would have expected a different tone than ice-skating clocks, impatient ice-cubes, and singing jingles. I think they originally wanted to just use the "Enjoy Yourself" slogan from the middle. Perhaps the ending slogan was the boss's idea?
This 1989 Barry's Tea ad from Ireland had to work around the old-timey cartoon tea-wallah that Barry's was still using as their mascot.
"Enjoy Yourself" and cartoon tea-wallah combine in this MTV ad -- I wish I knew more about it. YouTube comments suggest it was shown in the early 2000s on MTV Brasil, but nothing about its origin...
*Edit: Apparently a 1998 collaboration between Cyrus Oshidar and Siraj Jhaveri for MTV India: https://www.adeevee.com/1998/02/mtv-chai-boy-film/
The ad was worked up out of a memory:
(https://nitawriter.wordpress.com/2006/1 ... me-to-him/)And the chaiboy? A slice from his past. A cheerful little kid who used to serve everybody tea at Ambience. The Hindi film song Yeh Jawani hai diwani used to add a dash of joy to the grim reality of the boy’s life.